Website Content Tips

A Writing Assistance web content writer knows how to create website content that will help make your site successful

Web content writing is part art,
part science,
and most successful when created by a professional.

That's because a website audience is like no other.
They skim.
They scan.
They read the highlights and the headlines.

If they like what they see,
they just might go on reading.
If they don't, they will move on.

That means your website's content has just seconds to:

• Grab attention
• Build interest
• Create desire
• Motivate action

Using website fundamentals

A professional VIP web content writer will ensure your site works to its fullest potential by following these critical website content do's and don'ts:

DO:

1. Use bulleted lists and highlighted links to make a memorable impact
2. Use an inverted pyramid style to express conclusions first, then detailed information to back up the facts
3. Display powerful benefit-driven headlines and subheads to grab interest
4. Use short informative paragraphs for easy readability
5. Bold and italicize key words and phrases for attention
6. Include searchable keywords to make your site stand out on search engines
7. Use action words to motivate response

DON'T:

1. Use complicated terminology or "clever" language
2. Create long, detailed sentences that bore your audience
3. Use more than half the word count of conventional writing
4. Write rambling and irrelevant content
5. Write more than one idea per paragraph
6. Make site navigation complex and difficult to follow
7. Forget to proofread

Put your site in the hands of a website content expert.

Click here now.

Web Content Writing - Web Copywriting - Costs

Your site needs to produce a profitable return on investment. That's why we provide you with the following information about the cost of typical web content writing projects hendled by web copywriting professionals.

Take some time to review and calculate your approximate costs.
Then click here to get your project started today.

Estimate your fees

Web content writing costs:

Web content writing fees vary from writer to writer and from project to project. Generally, fees range from £45 - £75 per hour. Some very experienced or specialised web writers can charge £100+/hour for their services.

There are no additional fees from Writing Assistance as we are paid by taking a percentage of the writer's hourly rate.

Get the best results from the web writer you hire Review the following statements and communicate your answers when discussing your web copywriting project with a potential writer. Your responses will give the writer a clear picture of your project and the ability to give you the most accurate estimate for time and expense. Give a brief overview of your product or service Determine the purpose of your website Identify your target customer Decide the primary message you want to communicate to your site visitors Pinpoint benefits or solutions your product or service offers Identify offers, discounts or premiums List your primary competitors Determine the primary keywords for search engine optimization. (If you're not sure of this, ask the writer for help). You should also provide the web copywriting specialist with any marketing, promotion, advertising, or sales materials you currently possess. This helps the writer better determine what's working for you and what's not.

Click here to get started today.

Calculate your time and Cost

Estimates* for typical on-line projects:

Projects		Estimated hours to complete
Re-write/Edit existing web copy		1-3 hours per page
SEO Articles (300-500 words)		2-4 hours per article
Press Releases		2-3 hours per letter
Sales Letters		2-4 hours per letter
On-line Catalogues		2-3 hours per page
Original web content copy		2-4 hours per page
E-mail marketing letters		1-3 hours per day
Newsletters		2-5 hours per page

Depending on the project, effective web content writing may include many or all of the following tasks:

• Research and concepting
• Copywriting
• Meetings with clients, web designers
• Proofreading and editing
• Revisions to web content copy
• Consulting
• Teleconferences, faxes, e-mails, and travel

Things to consider:

• Creating original copy costs more than editing existing copy
• Website copy delivered in HTML that complies with your existing design will add time to your project over straight text
• Web copywriting that is optimized for search engines (so that search engines can easily find your pages and list them within the top ten search results) is more difficult and time consuming than web content writing that is not focused on search results
• A web copywriting specialist's fees can vary depending on level of expertise
• Complex projects, products and services take more time to research and write
• Multiple site tiers and numerous web pages are more expensive to produce than simpler, concise sites
• Constantly evolving sites may require on-going web content writing services

*All estimates are approximate and may vary depending upon length and complexity of the product, service, or project.